By: Cole Buergi, VP of Business Development, Leonard & Finco Public Relations
Seems weird to write this but the year 2016 is just 10 weeks away. That’s only about 50 working days to develop your marketing and PR plan to promote your business for all of next year. If you haven’t starting thinking about it, don’t worry, there’s still plenty of time.
However, don’t put it off much longer. Now is the time to start developing the plan to determine how you want to position your business in the coming year.
Items to consider include:
- What product or service are you selling?
- Who are your customers?
- What’s your target market?
- Who are your competitors?
- What media outlets should you us to reach them?
If you’re unsure on how to create a marketing/PR plan for your business, consult with an expert. They can provide the expertise to ensure you’re on track for successful 2016.
Happy New Year! Err, ok, it’s too early for that, but……